March in numbers: television
It’s been a turbulent month for broadcasters, with public scandals and pay-gaps generating criticism and negative headlines. But in the battle for ratings, the BBC has come out firmly on top. The latest available BARB figures show an audience share of over 33 per cent for the month of February. Perhaps it has its heroic midwives to thank—a single episode of the heart-warming British series Call the Midwife locked in an impressive 9.5 million viewers for the Beeb.
ITV’s Coronation Street wasn’t far behind, racking up 6 million viewers for an episode. However, following the widely-publicised arrest of Ant McPartlin – one half of ITV’s signature presenting duo Ant and Dec – the broadcaster saw share prices crash by £235 million—equating to an overall loss in value of £1.2 billion.
Looking wider, abduction drama Kiri was Channel 4’s most-watched programme, and period drama Jamestown topped Sky’s most popular list.